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'開咖啡店裝修預算怎麼定？開家小咖啡店投資預算要多少？'

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'咖啡店,裝修,預算,怎麼,家小,投資,多少,專業,咖啡,知識'

'專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ） Q1. 投資與平衡控制：開店裝修多少錢？ 觀點：量力而爲 開一間 咖啡店 ，花費可大可小，只花 50 萬能做，要超過 500 萬也行，就端看自身的財務能力，其中唯一準則就是不要做自己無'

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'2018-04-02 18:46:55'

'2018-04-02 18:50:30'

'115870'

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'<span style="font-size:16px;"><img alt="" src="/uploads/allimg/180402/3-1P4021TTN63.jpg" style="width: 800px; height: 533px;" /></span><br />
<h2 style="padding: 0px 0px 0px 28px; margin: 0px 0px 0.8em; outline: 0px; zoom: 1; font-size: 19px; font-weight: normal; color: rgb(51, 51, 51); box-sizing: border-box; border-width: 0px 0px 2px; border-bottom-style: solid; border-bottom-color: rgb(80, 193, 233); font-variant-numeric: inherit; font-stretch: inherit; line-height: 30px; font-family: &quot;ヒラギノ角ゴ Pro W3&quot;, &quot;Hiragino Kaku Gothic Pro&quot;, メイリオ, Meiryo, &quot;ＭＳ Ｐゴシック&quot;, sans-serif; vertical-align: baseline; position: relative; width: auto;">
	<span style="font-size:16px;"><font style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; box-sizing: border-box; vertical-align: inherit;">專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ）</font></span></h2>
<ul style="padding-right: 0px; padding-left: 0px; margin: 0px 0px 20px; outline: 0px; zoom: 1; box-sizing: border-box; border: 0px; font-variant-numeric: inherit; font-stretch: inherit; font-size: 14px; line-height: inherit; vertical-align: baseline; list-style: none outside;">
	<li style="padding: 0px 0px 0px 20px; margin: 0px 0px 12px; outline: 0px; zoom: 1; list-style: none; box-sizing: border-box; border: 0px; font-style: inherit; font-variant-ligatures: inherit; font-variant-position: inherit; font-variant-caps: inherit; font-variant-numeric: inherit; font-variant-alternates: inherit; font-variant-east-asian: inherit; font-stretch: inherit; font-size: inherit; line-height: 18px; vertical-align: baseline; background-image: url(https://coffeemecca.jp/wp-content/themes/coffee/images/coffeelist.png); background-size: 0.8em; background-attachment: scroll; background-color: transparent; background-position: 4px 3px; background-repeat: no-repeat no-repeat;">
		<div>
			<span style="font-size:16px;">Q1. 投資與平衡控制：開店裝修多少錢？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">觀點：量力而爲</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">開一間<a href="http://www.gafei.com/kafeiguan/">咖啡店</a>，花費可大可小，只花 50 萬能做，要超過 500 萬也行，就端看自身的財務能力，其中唯一準則就是不要做自己無法做到的事情。而當你資金準備好時，該怎麼衡量裝修要投注多少錢呢？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">下面三種方式讓你快速評估裝修費用。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">1. 折舊式預估</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">這是標準的商業計算方式，在會計財務報表中，裝修不只是投資，也是開店後看不見的成本。譬如以五百萬裝修費做計算，預計此次裝修需要維持三年，</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">500 萬 &divide; &nbsp;3 年 &divide; 12 個月 ≒ 一個月 14 萬</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">開店後每個月的營運成本支出，都必須額外加上約略 14 萬的費用纔會是總成本，而這就是所謂的折舊費用，利用較長的營運時間來攤提這筆費用，必須要這樣計算才能知道這項投資能不能負擔以及多久可以回收。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">2. 對比式預估</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">多方比較同類型的店家，看看他們投注多少裝修成本，有時候氣氛是經過縝密的設計，但更多時候是用真金白銀砌而成的，如果你的目標客羣及客單價設定和對方一樣，那當然得考慮你帶給客人的消費體驗是否相同、甚至更好，透過這樣的方式能讓你比較容易粗估裝修所需的費用。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">3. 創造式預估</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">你心中理想店面是什麼樣子？例如：你夢想要打造一間很潮的漢堡店，結果因爲費用的關係卻蓋出九零年代美而美的風格，這結果很令人心碎，卻是很常發生。因此當你想打破框架，創造出獨一無二的風格時，請記得先檢視你的資金並和設計師討論，才能確保裝修好的店和你想像中是一樣的。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">Q2. 大街 V.S. 小巷：選址到底要選在哪？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">觀點：預計短期獲利還是永續經營</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">有人開店是爲了投資，短期就要賺錢，希望能夠大量展店或開放加盟，無法賺錢就收掉；但有人則是想經營夢想或實踐某種理念，準備長期作戰。兩者的基礎不同，選址當然也不一樣。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">1. 大街：</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">泛指人流多、租金高的地點，例如：永康街或東區百貨商圈。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">在飲料店林立的臺北忠孝東路上開飲料店，要脫穎而出就是要獨特，不是裝修設計要吸睛，就是要大打廣告擴大知名度，這些都需要大量資源，在裝修、廣告和租金三方壓迫之下壽命自然比較短，風險雖然提高，但短期內衝出知名度的機率也相對提高。值得注意的是，大街店面雖有穩定人流卻不一定有集客力，相對的若能提高集客力，獲利自然可觀，而這也是以投資爲目的首選原因。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">例如：麻膳堂光復店，店址選在捷運站出口，灰色日系簡約的裝修風格，希望打造出截然不同的牛肉麪店，而這是讓客人趨之若鶩的原因之一。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">2. 小巷</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">整條巷子只有一間早餐店的巷弄早餐，注目度並不會亞於大馬路。很多人選擇低租金或自有房產來開店，一是降低成本，將資源分配給其他更必要的項目，譬如提高裝修費用來打造更貼近你理想的空間；二是省下租金，每個月的營收壓力自然減少，但要更重視&ldquo;消費體驗&rdquo;，客人都走進小巷來找你了，在氛圍的設計要更用信心，甚至協助消費者分享他的體驗，如特殊植栽、景觀、擺設等，才能造就小店爆紅。值得注意的是營運成本低不代表就能持續營運，不付房租也不等於無房租（你需捨棄出租店面所得的機會成本），在評估營運成本上依然要小心注意，這樣才能真正讓店面茁壯。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">例如：瞞著爹一店，店址選在隱密的小巷子內，只有一盞日式燈籠掛在門外，整體風格像日本料亭，採無菜單料理，餐點精緻好喫，被饕客稱是握壽司天堂，即使在巷弄內也一位難求。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">1. 怎麼預計我的店租？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">在還沒租到店鋪前，請先依照你想要開店地區的均價來評估可能的店租，另外區分大馬路和巷弄內的店租，分別輸入去評估。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">2. 店租的營業額佔比怎麼估？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">常見比例是 10%、15%、20%，通常是單價越高的店，可承受的店租佔營業額比重就會越高，但也有反過來走&ldquo;薄利多銷&rdquo;經營策略的店家，那就可以是低單價但房租佔營業額比例高，總而言之，可以先以常見的比例做測試再來調整。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">3. 客單價如何預計？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">客單價是指預估一位客人走進店面會消費多少元，這完全得依照你想開的咖啡店類型以及餐點單價設計，一般中低價位的客單價是 100 元、300 元、500 元，譬如開意大利麪店，餐點的價格都落在 230 元到 280 元，另外有加 50 元升級套餐，那客單價的預計就可以設在 300 元左右。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">4. 如何看待理想來客數？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">店租能力評等器算出的是一個月總共需要多少位客人，所以該數字除上 4 就會是一週預估來客數，再來去評估周間與週末的來客比例，假設一週需要 100 位客人，周間與週末比例各半，就可知周間服務 50 位客人，但週末兩天也得需服務 50 位客人，這時人手、食材也需要謹慎評估，周間與週末的比例一樣可以看開店類型及附近商圈生態，例如商辦區可能是周間忙碌週末清閒，但熱鬧區像西門町週末的營收佔比就可能會高於一半。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">5. 理想營業額又該如何考量？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">算出來的結果有符合你當初的期待嗎？通常理想營業額越高代表需負擔的風險越高，爲什麼呢？因爲在一般營業額的分析中，有四成左右的佔比是固定開支，如人事、店租、水電、食材等，假設計算出的理想營業額是 100 萬，有可能你的固定支出就會達到一個月 40 萬，不管有沒有客人都必須支付的情況下，虧損的可能性就會提高，但理想營業額若只需 50 萬，固定支出就剩 20 萬，負擔就相對減輕，這裏沒有孰優孰劣，只是在幫助你評估需要面對的風險，只要有風險管理意識，店的營運才能越來越好。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">開店必知 4 件事</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">（一）裝修預算怎麼抓？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">（二）菜單調整怎麼做？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">（三）翻桌率怎麼拉高？</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">（四）促銷折扣給多少？</span></div>
	</li>
</ul>
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    'field' => 
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        'list_description' => '',
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      'template' => 
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        'mpagesize' => 20,
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      'cat_field' => '',
      'module_field' => '',
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    'catids' => 
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    'is_post' => 1,
    'mobile_domain' => '',
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    'field' => 
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  315 => 
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      'seo' => 
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        'list_description' => '',
      ),
      'template' => 
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        'mpagesize' => 20,
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    'catids' => 
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    'field' => 
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  ),
  322 => 
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    'childids' => 322,
    'thumb' => '',
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        'mpagesize' => 20,
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      'module_field' => '',
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    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
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    'is_post' => 1,
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    'field' => 
    array (
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        'list_description' => '',
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      'template' => 
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        'mpagesize' => 20,
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    'field' => 
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    'field' => 
    array (
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    'pids' => '0,19',
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    'childids' => 339,
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        'mpagesize' => 20,
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    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
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    'is_post' => 1,
    'mobile_domain' => '',
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    'field' => 
    array (
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  ),
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    'pids' => '0,19',
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      array (
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        'mpagesize' => 20,
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    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
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    'catids' => 
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    ),
    'is_post' => 1,
    'mobile_domain' => '',
    'tid' => 1,
    'url' => 'https://gafei.com/list-kafeiguan.html',
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    'field' => 
    array (
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  ),
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    'pids' => '0,19',
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      'edit' => 1,
      'disabled' => 0,
      'getchild' => 1,
      'linkurl' => '',
      'urlrule' => 3,
      'seo' => 
      array (
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      'template' => 
      array (
        'pagesize' => 20,
        'mpagesize' => 20,
        'page' => 'page.html',
        'list' => 'list.html',
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        'search' => 'search.html',
        'show' => 'show.html',
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      'cat_field' => '',
      'module_field' => '',
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    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
    'namerule2' => '{typedir}/list_{tid}_{page}.html',
    'mid' => 'article',
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    'domain' => '',
    'catids' => 
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      0 => '667',
    ),
    'is_post' => 1,
    'mobile_domain' => '',
    'tid' => 1,
    'url' => 'https://gafei.com/list-liankafei.html',
    'total' => 14,
    'field' => 
    array (
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)

'/views-116639-[page].html'

''

'https://test.gafei.com/views-116639'

array (
  's' => 'article',
  'c' => 'show',
  'id' => '116639',
  'm' => 'index',
)