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'咖啡店加盟或自創品牌投資預算規劃經驗分享 開咖啡店主要注意事'

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'咖啡店,加盟,自創,品牌,投資,預算,規劃,經驗,分享,主要'

'專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ） 前期最重要的就是資金的規劃： 1、清楚自己資金的來源，大概能開多大的店（這方面因爲我是回老家開店，自己家在老家有個小鋪頭，大概70平方這裏），而我是準備了將近有12萬左右的'

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''

'2018-04-02 18:56:42'

'2018-04-02 18:59:25'

'115871'

''

''

''

''

''

''

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NULL

'<span style="font-size:16px;"><img alt="" src="/uploads/allimg/180402/3-1P4021UG6133.jpg" style="width: 800px; height: 532px;" /></span><br />
<h2 style="padding: 0px 0px 0px 28px; margin: 0px 0px 0.8em; outline: 0px; zoom: 1; font-size: 19px; font-weight: normal; color: rgb(51, 51, 51); box-sizing: border-box; border-width: 0px 0px 2px; border-bottom-style: solid; border-bottom-color: rgb(80, 193, 233); font-variant-numeric: inherit; font-stretch: inherit; line-height: 30px; font-family: &quot;ヒラギノ角ゴ Pro W3&quot;, &quot;Hiragino Kaku Gothic Pro&quot;, メイリオ, Meiryo, &quot;ＭＳ Ｐゴシック&quot;, sans-serif; vertical-align: baseline; position: relative; width: auto;">
	<span style="font-size:16px;"><font style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; box-sizing: border-box; vertical-align: inherit;">專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ）</font></span></h2>
<ul style="padding-right: 0px; padding-left: 0px; margin: 0px 0px 20px; outline: 0px; zoom: 1; box-sizing: border-box; border: 0px; font-variant-numeric: inherit; font-stretch: inherit; font-size: 14px; line-height: inherit; vertical-align: baseline; list-style: none outside;">
	<li style="padding: 0px 0px 0px 20px; margin: 0px 0px 12px; outline: 0px; zoom: 1; list-style: none; box-sizing: border-box; border: 0px; font-style: inherit; font-variant-ligatures: inherit; font-variant-position: inherit; font-variant-caps: inherit; font-variant-numeric: inherit; font-variant-alternates: inherit; font-variant-east-asian: inherit; font-stretch: inherit; font-size: inherit; line-height: 18px; vertical-align: baseline; background-image: url(https://coffeemecca.jp/wp-content/themes/coffee/images/coffeelist.png); background-size: 0.8em; background-attachment: scroll; background-color: transparent; background-position: 4px 3px; background-repeat: no-repeat no-repeat;">
		<div>
			<span style="font-size:16px;">前期最重要的就是資金的規劃：</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">1、清楚自己資金的來源，大概能開多大的店（這方面因爲我是回老家開店，自己家在老家有個小鋪頭，大概70平方這裏），而我是準備了將近有12萬左右的錢，都是我工作積蓄，而加盟品牌本身免加盟費，對於小本創業來說是很好的選擇。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">2、規劃自己開店的投資預算。當時確定加盟時籤協議後。總部就幫我制定了一個預算計劃，其中包括投資款，裝修款，材料款等。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">以及對你當地市場的定位。可能自己不是最專業的。當時是總部安排了市場團隊去到我當地考察。具體考察我店面的地理環境、人文環境、商業環境、競爭環境等；對這些環境條件分析其優勢、劣勢、機會和威脅； 接著再對店面<a href="http://www.gafei.com/kafeiguan/">咖啡廳</a>的主題定位，其中包括消費人羣定位、主題定位、商品及服務結構定位，進而來確定你店面的經營模式。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">中期就是店面設計，雖說是加盟店，但是其實你還是可以有自己的一些設計想法，融入一些你自己想要的元素。總部給了我一張大概的店面設計圖，然後我們再進行協商。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">設計方面我也作下總結。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">1、採集設計需求，其中便包括當地的一些風俗特點，讓<a href="http://www.gafei.com/kafeiguan/">咖啡廳</a>更契合，將具體的需求設定好、實地丈量、預算評估</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">2、空間的合理規劃，並不是你所有的想法都能整合進去那邊。我記得我當時是想整個吧檯，類似酒吧那種，當時總部是不建議的。總部會幫我綜合考慮，包括的店面的功能規劃、格局設定等</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">3、風格的整體定位。音樂式的<a href="http://www.gafei.com/kafeiguan/">咖啡廳</a>自然便需要很多文藝氣息的裝飾；</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">4、店面配置。這個便與建材、照明 ，水電設立有關；</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">5、以上裝修配置都確定好了之後，總部那些設計便開始繪製圖稿，包括平面和效果圖；</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">設計這方面比較麻煩，當時也是來來回回去總部交涉了多次，首次創業，我查閱了許多資料，也是爲了讓第一家<a href="http://www.gafei.com/kafeiguan/">咖啡廳</a>的開業更加完美，順暢。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">開<a href="http://www.gafei.com/kafeiguan/">咖啡店</a>，不是連鎖性質的，主要注意幾點：</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">1，咖啡品質要過得去，不要像大學裏面對付學生的，用速溶咖啡就辦了。竊以爲還是要學習好。像星巴克內部的咖啡大師水平，總是要有的，否則不如烤紅薯了。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">2，自己做，不僅可以用心營造特別的裝修風格，更可以營造良好的服務氛圍，這是你比連鎖優越的地方。老闆和顧客可以成爲很好的朋友，回頭客是你重要的資源。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">3，要有自己的特色。記住，&ldquo;沒有特色，別人爲什麼到你這裏來？&rdquo;要長考哦！</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">4,20-30人基本就是100平米內搞定（有些帶書吧的更大哈）。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">5，選址要和你的經營特色相吻合。你的目標人羣是學生？知識分子？白領？資本家？追求時尚的居家主婦？需要臨時休息的購物者？等待看電影的閒人？還是偷情接頭者？原則上，選址要接近你的目標顧客。根據位置，調查租金狀況，尋找商鋪。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">6，投資要和你的經營目標特色相關聯。在租賃之前做投入產出分析。如果投資回收期在3年之內，投資回報率在30%以上，租期在5年以上就可以做。如果達不到，儘量不要做，除非你對賠錢無所謂。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">7，用較高的估計，你人均消費60元、翻檯率8、30個座位，日收入約14000元（沒有外帶），可以承受的保本月租金約20萬（如果僅是保本，你累個半死，圖什麼呢？），這基本就是星巴克了（當然，星巴克靠強大的品牌影響力，租金往往遠低於20萬，以營業額抽成的方式爲主，你學不了的）。用較低的估計，你每天的營業額800元，可以承受的月租金4000元。這樣說的目的是告訴你，你的店址和特色的定位，會對你的結果產生太大影響，你現在還不能說投資多少。只能說，有的店投資100平方可能200萬，有的店投資100平方可能15萬就搞定。</span></div>
		<div>
			&nbsp;</div>
		<div>
			<span style="font-size:16px;">所以，你要根據自己的想法去計算、籌劃、實行。</span></div>
	</li>
</ul>
<h2 style="padding: 0px 0px 0px 28px; margin: 0px 0px 0.8em; outline: 0px; zoom: 1; font-size: 19px; font-weight: normal; color: rgb(51, 51, 51); box-sizing: border-box; border-width: 0px 0px 2px; border-bottom-style: solid; border-bottom-color: rgb(80, 193, 233); font-variant-numeric: inherit; font-stretch: inherit; line-height: 30px; font-family: &quot;ヒラギノ角ゴ Pro W3&quot;, &quot;Hiragino Kaku Gothic Pro&quot;, メイリオ, Meiryo, &quot;ＭＳ Ｐゴシック&quot;, sans-serif; vertical-align: baseline; position: relative; width: auto;">
	&nbsp;</h2>
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    'pid' => '19',
    'pids' => '0,19',
    'name' => '亞洲咖啡',
    'dirname' => 'yazhoukafei',
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    'childids' => 325,
    'thumb' => '',
    'show' => '1',
    'setting' => 
    array (
      'edit' => 1,
      'disabled' => 0,
      'getchild' => 1,
      'linkurl' => '',
      'urlrule' => 3,
      'seo' => 
      array (
        'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
        'list_keywords' => '',
        'list_description' => '',
      ),
      'template' => 
      array (
        'pagesize' => 20,
        'mpagesize' => 20,
        'page' => 'page.html',
        'list' => 'list.html',
        'category' => 'category.html',
        'search' => 'search.html',
        'show' => 'show.html',
      ),
      'cat_field' => '',
      'module_field' => '',
      'html' => 0,
    ),
    'displayorder' => '0',
    'acount' => '6',
    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
    'namerule2' => '{typedir}/list_{tid}_{page}.html',
    'mid' => 'article',
    'pcatpost' => 1,
    'topid' => '19',
    'domain' => '',
    'catids' => 
    array (
      0 => '325',
    ),
    'is_post' => 1,
    'mobile_domain' => '',
    'tid' => 1,
    'url' => 'https://gafei.com/list-yazhoukafei.html',
    'total' => 6,
    'field' => 
    array (
    ),
  ),
  326 => 
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    'id' => '326',
    'pid' => '19',
    'pids' => '0,19',
    'name' => '亞洲咖啡',
    'dirname' => 'yazhoukafei',
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    'childids' => 326,
    'thumb' => '',
    'show' => '1',
    'setting' => 
    array (
      'edit' => 1,
      'disabled' => 0,
      'getchild' => 1,
      'linkurl' => '',
      'urlrule' => 3,
      'seo' => 
      array (
        'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
        'list_keywords' => '',
        'list_description' => '',
      ),
      'template' => 
      array (
        'pagesize' => 20,
        'mpagesize' => 20,
        'page' => 'page.html',
        'list' => 'list.html',
        'category' => 'category.html',
        'search' => 'search.html',
        'show' => 'show.html',
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      'cat_field' => '',
      'module_field' => '',
      'html' => 0,
    ),
    'displayorder' => '0',
    'acount' => '23',
    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
    'namerule2' => '{typedir}/list_{tid}_{page}.html',
    'mid' => 'article',
    'pcatpost' => 1,
    'topid' => '19',
    'domain' => '',
    'catids' => 
    array (
      0 => '326',
    ),
    'is_post' => 1,
    'mobile_domain' => '',
    'tid' => 1,
    'url' => 'https://gafei.com/list-yazhoukafei.html',
    'total' => 23,
    'field' => 
    array (
    ),
  ),
  339 => 
  array (
    'id' => '339',
    'pid' => '19',
    'pids' => '0,19',
    'name' => '上海咖啡館',
    'dirname' => 'kafeiguan/shanghaikafeiguan',
    'pdirname' => 'kafeiguan/',
    'child' => 0,
    'childids' => 339,
    'thumb' => '',
    'show' => '1',
    'setting' => 
    array (
      'edit' => 1,
      'disabled' => 0,
      'getchild' => 1,
      'linkurl' => '',
      'urlrule' => 3,
      'seo' => 
      array (
        'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
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        'list_description' => '',
      ),
      'template' => 
      array (
        'pagesize' => 20,
        'mpagesize' => 20,
        'page' => 'page.html',
        'list' => 'list.html',
        'category' => 'category.html',
        'search' => 'search.html',
        'show' => 'show.html',
      ),
      'cat_field' => '',
      'module_field' => '',
      'html' => 0,
    ),
    'displayorder' => '0',
    'acount' => '5',
    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
    'namerule2' => '{typedir}/list_{tid}_{page}.html',
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    'topid' => '19',
    'domain' => '',
    'catids' => 
    array (
      0 => '339',
    ),
    'is_post' => 1,
    'mobile_domain' => '',
    'tid' => 1,
    'url' => 'https://gafei.com/list-kafeiguan/shanghaikafeiguan.html',
    'total' => 5,
    'field' => 
    array (
    ),
  ),
  662 => 
  array (
    'id' => '662',
    'pid' => '19',
    'pids' => '0,19',
    'name' => '咖啡師',
    'dirname' => 'kafeiguan',
    'pdirname' => 'kafeiguan/',
    'child' => 0,
    'childids' => 662,
    'thumb' => '',
    'show' => '1',
    'setting' => 
    array (
      'edit' => 1,
      'disabled' => 0,
      'getchild' => 1,
      'linkurl' => '',
      'urlrule' => 3,
      'seo' => 
      array (
        'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
        'list_keywords' => '',
        'list_description' => '',
      ),
      'template' => 
      array (
        'pagesize' => 20,
        'mpagesize' => 20,
        'page' => 'page.html',
        'list' => 'list.html',
        'category' => 'category.html',
        'search' => 'search.html',
        'show' => 'show.html',
      ),
      'cat_field' => '',
      'module_field' => '',
      'html' => 0,
    ),
    'displayorder' => '0',
    'acount' => '11',
    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
    'namerule2' => '{typedir}/list_{tid}_{page}.html',
    'mid' => 'article',
    'pcatpost' => 1,
    'topid' => '19',
    'domain' => '',
    'catids' => 
    array (
      0 => '662',
    ),
    'is_post' => 1,
    'mobile_domain' => '',
    'tid' => 1,
    'url' => 'https://gafei.com/list-kafeiguan.html',
    'total' => 11,
    'field' => 
    array (
    ),
  ),
  667 => 
  array (
    'id' => '667',
    'pid' => '19',
    'pids' => '0,19',
    'name' => '連咖啡',
    'dirname' => 'liankafei',
    'pdirname' => 'kafeiguan/',
    'child' => 0,
    'childids' => 667,
    'thumb' => '',
    'show' => '1',
    'setting' => 
    array (
      'edit' => 1,
      'disabled' => 0,
      'getchild' => 1,
      'linkurl' => '',
      'urlrule' => 3,
      'seo' => 
      array (
        'list_title' => '連咖啡_coffee box_連咖啡防彈咖啡_連咖啡好喝嗎',
        'list_keywords' => '',
        'list_description' => '連咖啡是一個連鎖咖啡品牌，成立於2012年7月。主要提供咖啡快送服務，用戶可以通過微信公號“連咖啡微服務”掃碼自助下單，在線完成支付之後，平臺會就近爲咖啡車間附近的用戶提供咖啡外送服務，並保證在半小時內送達，產品包含焦糖拿鐵、香草拿鐵、愛爾蘭橙香拿鐵等。',
      ),
      'template' => 
      array (
        'pagesize' => 20,
        'mpagesize' => 20,
        'page' => 'page.html',
        'list' => 'list.html',
        'category' => 'category.html',
        'search' => 'search.html',
        'show' => 'show.html',
      ),
      'cat_field' => '',
      'module_field' => '',
      'html' => 0,
    ),
    'displayorder' => '0',
    'acount' => '14',
    'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
    'namerule2' => '{typedir}/list_{tid}_{page}.html',
    'mid' => 'article',
    'pcatpost' => 1,
    'topid' => '19',
    'domain' => '',
    'catids' => 
    array (
      0 => '667',
    ),
    'is_post' => 1,
    'mobile_domain' => '',
    'tid' => 1,
    'url' => 'https://gafei.com/list-liankafei.html',
    'total' => 14,
    'field' => 
    array (
    ),
  ),
)

'/views-116640-[page].html'

''

'https://test.gafei.com/views-116640'

array (
  's' => 'article',
  'c' => 'show',
  'id' => '116640',
  'm' => 'index',
)