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'麥當勞,認爲,萬德福,德福,商標,臨摹,侵權,被指,意在,壟' |
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'因認爲商評委通過的配有紅底黃字的W標誌侵犯了自己的商標權，麥當勞（拓展選址信息）將商評委告上法庭。日前，市一中院開庭審理了此案。北京市自強模範韓頤和因持有W商標，作爲第三人出庭。 2001年，韓頤和的公司申請在餐館等服務項目上註冊了WONDERFUL萬德' |
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'
<table width=\'100%\'>
<tr>
<td><div id="contentMidPicAD" style="float:right; clear:both; top:0; vertical-align:top;"></div>
<div>
因認爲商評委通過的配有紅底黃字的“W”標誌侵犯了自己的商標權，麥當勞（拓展選址信息）將商評委告上法庭。日前，市一中院開庭審理了此案。北京市自強模範韓頤和因持有“W”商標，作爲第三人出庭。</div>
<div>
</div>
<div>
2001年，韓頤和的公司申請在餐館等服務項目上註冊了“WONDERFUL萬德福及圖”商標（以下簡稱W商標）。2003年，麥當勞向商標局提交商標異議書，稱W商標與麥當勞的“金色拱門圖形”（以下簡稱M商標）系列商標構成近似商標，極易導致消費者混淆，要求商標局撤銷W商標，但被駁回。</div>
<div>
</div>
<div>
麥當勞向商評委提出複議後，商評委於2010年裁定撤銷了W商標在“餐館、咖啡館、雞尾酒會服務、飯店、酒吧、茶館服務”上的註冊，維持了在其他項目上的註冊。麥當勞仍不滿，起訴要求徹底撤銷W商標。</div>
<div>
</div>
<div>
此案將擇日宣判。</div>
<div>
</div>
<div>
■各方觀點 麥當勞 “W”惡意臨摹“M”</div>
<div>
</div>
<div>
麥當勞認爲，他們做的是大衆快餐，食用麥當勞的人也很可能繼續去買衣服、享受其他服務，因此W商標會減弱M商標的顯著性。“麥當勞是馳名商標，經過這幾年的宣傳，我們在中國早就已經深入人心、家喻戶曉，我們的權利應該得到保護”。</div>
<div>
</div>
<div>
爲了證明自己的說法，麥當勞還拿出了一些媒體報道和自行製作的宣傳手冊，稱其在2001年時已經是全國快餐的龍頭企業。此外，麥當勞還指責韓頤和是在惡意註冊，並稱其是特意臨摹M商標，用山寨商標惡意挑戰麥當勞。</div>
<div>
</div>
<div>
商評委 “W”不會誤導消費者</div>
<div>
</div>
<div>
商評委否定了麥當勞的說法，稱其提交的證據沒有一份來自於官方，所以無法證明其早在2001年就成爲了馳名商標。</div>
<div>
</div>
<div>
此外，商評委還指出，在其他項目上允許“W”商標的註冊，不足以誤導消費者。</div>
<div>
</div>
<div>
韓頤和 麥當勞意在壟斷</div>
<div>
</div>
<div>
“你M商標正着是個門，我W商標反過來是個容器，含義是個‘碗，跟你麥當勞有什麼關係？”韓頤和在法庭上指責麥當勞的霸道：“英文字母有26個，你用了M，就禁止我使用W，你無非就是企圖利用M商標限制後來者的創新，給他人進入快餐服務業設置障礙，以漸漸壟斷快餐服務業。”韓頤和稱，W是中國人長期使用的漢語拼音，卻被麥當勞武斷地認識是由M旋轉而來。</div>
<div>
</div>
<div>
他認爲，任何人均有權利將M使用在商品和服務上，如摩托羅拉公司的“M”商標、美國馬斯公司的“M&M’s”商標、馬可波羅酒店的“M”商標等均被覈准註冊爲商標,更何況無論在整體還是文字上，W商標都不與M商標構成近似商標。</div>
(責任編輯：獅子座)</td>
</tr>
</table>
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