作者:蜜思咖啡網 來源:咖啡豆: 咖啡館經營 > 2025-07-10 14:03:07
開咖啡店必看
咖啡店如何估算成本
說明:
咖啡的毛利和估爲65%~86%的利潤、在扣除物料人事薪水和租金後的淨利也有25%~30%的利潤。(控管人事、租金二大費用是非常重要的)
以每月租金試算÷20%營業額計算、如租金每月5000元、月營業額也就是每月至少要25000元。
平均每人消費額×座位數×轉枱數×每月天數
如每人平均消費25元
25/人×24/座位×0.7/客容率×2/轉數×30=25200元
<說明>
1. 以每月營業30天店內24亇座位(約6亇桌面)每人平均消費25元、平均每天爲2亇轉枱數×客係數得到25200元則營業額在合理範圍內且必須達成
2. 以營業時間AM10;00~PM12;00
3. 轉枱數爲午茶、晚歺一輪、晚茶爲一輪設定條件。
4. 客滿係數是指一般桌子多搭配4張椅子或2張椅子、而有1位消費者佔2人位或2位佔4人位桌子而定、當咖啡舘的椅子佔有7成率時可以說己經客滿的。
5. 菜單價格爲參考上述係數而定
6. 周邊市場、社區環境、消費羣結構爲設定菜單價格的依據。
投資額預算的分配
1. 裝璜(含水電)-40%~45%
2. 生財設備(含咖啡機、冰箱、音向)-18%~22%
3. 歺桌椅-6%~8%
4. 空調、招牌-5%~8%
5. 裝飾品-4%~6%
6. 雜項支出-3%~5%
7. 文宣-4%~6% 合計爲88%~100%
各項支出佔營業額合理的百分比
人事-15%~20% 租金-15%~20% 物料-20%~25
水電-7%~10% 雜項支出-7%~10%合計64%~87%
中國咖啡交易網:www.gafei.com
前街咖啡已可在Tmall選購,60種來自世界各地咖啡豆,新鮮烘焙 24H發貨。
Tmall link:https://qianjieshipin.tmall.com
或直接在淘寶搜尋 「前街旗艦店」
2014-06-05 17:28:13 責任編輯:蜜思咖啡網
常見的咖啡產區
非洲產區
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title | '推“親民系”罐裝產品,星巴克的“祖師爺”這樣玩精品咖啡' |
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description | '事實上,如今美國社會對精品咖啡的認識已不算陌生。 之所以說畢茲咖啡(Peets)是星巴克的祖師爺,來源於一段往事(傳送門:這一次,星巴克的祖師爺出手了) 它是第二波咖啡浪潮的開創者,又通過對精品咖啡品牌樹墩城、知識分子的收購,奔向第三波咖啡浪潮之' |
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author | '咖門' |
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content | '<p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14); text-align: center;"> 事實上,如今美國社會對精品咖啡的認識已不算陌生。<br /> <img alt="" src="/uploads/allimg/170315/3-1F315110QA47.jpg" style="width: 580px; height: 386px;" /></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 之所以說畢茲咖啡(Peet’s)是星巴克的“祖師爺”,來源於一段往事(傳送門:這一次,星巴克的“祖師爺”出手了)</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 它是第二波咖啡浪潮的開創者,又通過對精品咖啡品牌“樹墩城、知識分子”的收購,奔向第三波咖啡浪潮之巔。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 如今樹墩城推出一款罐裝的冷泡咖啡,這個巨頭在搞什麼?</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 咖門 | 二馬,發自上海</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <strong><1></strong></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <strong>樹墩城推全新“活潑系”罐裝咖啡</strong></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 過去 2 年,精品咖啡 Blue Bottle(藍瓶) 名聲大噪,這個來自紐約的品牌憑藉簡約的設計、不錯的口味讓不少人知道了“精品咖啡”的概念。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 但在咖啡從業者眼中,真正算得上數一數二的精品咖啡品牌, Blue Bottle似乎並排不上號,取而代之的是這 3 個:樹墩城、知識分子和反文化。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <img alt="" src="/uploads/allimg/170315/3-1F315110RRI.jpg" style="background: 0px center; border: 0px; margin: 0px auto; padding: 0px; vertical-align: baseline; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; display: block; max-width: 100%; width: 580px; height: 440px;" /></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> ▲“樹墩城”被譽爲精品咖啡之巔</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <img alt="" src="/uploads/allimg/170315/3-1F315110S3Q0.jpg" style="background: 0px center; border: 0px; margin: 0px auto; padding: 0px; vertical-align: baseline; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; display: block; max-width: 100%; width: 580px; height: 384px;" /></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> ▲“知識分子”的黑貓 堪稱精品咖啡標尺的拼配</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <img alt="" src="/uploads/allimg/170315/3-1F315110S9451.jpg" style="background: 0px center; border: 0px; margin: 0px auto; padding: 0px; vertical-align: baseline; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; display: block; max-width: 100%; width: 500px; height: 334px;" /></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> ▲“反文化”則是咖啡圈的“黃埔軍校”</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 在大約一年前被畢茲收購後,最近樹墩城有了一些新動作。它將推出一個全新的產品線,銷售三種口味的罐裝氣泡冷泡咖啡(sparkling cold brew),包括原味、生薑柑橘和檸檬蜂蜜。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <img alt="" src="/uploads/allimg/170315/3-1F315110T6250.jpg" style="background: 0px center; border: 0px; margin: 0px auto; padding: 0px; vertical-align: baseline; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; display: block; max-width: 100%; width: 580px; height: 386px;" /></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> ▲從左至右依次爲:檸檬蜂蜜、原味、生薑柑橘</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 這三款新產品的靈感來源是樹墩城位於新奧爾良的一個門店。在那裏,咖啡師會根據不同的天氣狀況調配不同的咖啡,一副無酒精也是調酒的派頭。比如,他們給冷泡咖啡加了一點薄荷,然後把它命名爲了“ Endless Summer”。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 但在新產品之外,這次樹墩城的包裝也有了很大變化。相比於之前的版本,logo 被換成了全新的字體,而整個瓶身的配色也顯得年輕和活潑了。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 它有點不像印象中的精品咖啡那樣高冷了。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <strong><2></strong></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <strong>走零售渠道,精品咖啡還能保證品質嗎</strong></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 包裝的改版,很大程度上是爲了到達更多消費者。而這背後的契機也是,這些罐裝飲品將不止被放在爲數不多的樹墩城門店內,也會進入零售渠道,推廣到全美。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 對那些原本不瞭解樹墩城的消費者來說,親民的設計成了很重要的一環,只有這樣它們纔有機會被消費者拿起來端詳,纔有機會在被試飲之後,和別的咖啡分出上下。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <img alt="" src="/uploads/allimg/170315/3-1F315110U4Q2.gif" style="background: 0px center; border: 0px; margin: 0px auto; padding: 0px; vertical-align: baseline; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; display: block; max-width: 100%; width: 500px; height: 278px;" /></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> ▲用包裝打造親民形象</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 進入零售渠道,打入更年輕的市場。這聽上去倒是很像大公司對於某個產品的佈局。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 2015 年 11 月,美國咖啡連鎖 Peet’s Coffee&Tea 收購了樹墩城,後者和更早之前被收購的知識分子一道構成了 Peet’s Coffee 對精品咖啡領域的佈局。在很大程度上,它被寄予希望能成爲 Peet’s 和星巴克競爭時的差異化優勢。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <img alt="" src="/uploads/allimg/170315/3-1F315110Z0X7.jpg" style="background: 0px center; border: 0px; margin: 0px auto; padding: 0px; vertical-align: baseline; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; display: block; max-width: 100%; width: 580px; height: 368px;" /></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> ▲對樹墩城的收購,被寄予了很高的期望</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 把這樣一款精品咖啡做成即飲的罐裝產品,還能一如既往地追求品質嗎?</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <strong><3></strong></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <strong>國內:精品咖啡遍地,營業情況堪憂</strong></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 如今市面上說的“精品咖啡”,大多數時候指的是受“第三波咖啡浪潮”(Third wave of coffee)影響的品牌。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 這個概念最早由美國 Wrecking Ball 咖啡烘焙工廠的烘焙師 Trish Rothgeb 在 2002 年提出。精品咖啡會強調原料的產地,採用中淺度烘焙以強調其口味、層次感,在製作時也常用手衝、滴濾等方式,希望能最大限度的保留風味。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 事實上,如今美國社會對精品咖啡的認識已不算陌生。而在國內,截止到去年 2 月,根據第一財經“新一線”城市研究所的統計——</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 咖啡水平發展較爲成熟的上海,市內的獨立咖啡館總數爲 3200 多家,他們中的大多數都標榜自己爲精品咖啡。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 不得不說,精品咖啡市場尚處於一個不成熟的狀態,目測培育期依然很長,用一款親民的產品與消費者對話,稱得上是個不錯的方法。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <strong>咖sir說</strong></p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 美國精品咖啡的“三個代表”之一的樹墩城,推出罐裝精品咖啡,是值得行業思考的一個舉動。</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 事實上,此前咖門也報道過國內一個做罐裝精品的新品牌(傳送門:<a href="http://www.jiemian.com/article/893491.html" style="text-decoration: none; background: 0px center; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline; font-style: inherit; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; color: rgb(108, 137, 157);" target="_blank">精品咖啡只賣9.9元,它是在“攪局”還是“破局”?</a>)</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 報道一出來,就引發了行業的一場口水戰,焦點在於:這種灌裝的、低價的、機械化生產的咖啡,還算得上精品咖啡嗎?</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> 如果從行業層面審度,其實不難發現,只有面向大衆的商業化路徑,才能實現精品咖啡的集體繁榮,藍瓶的某些妥協也正是爲此。否則,精品咖啡也只能淪爲行內一種寒酸的自嗨罷了。從</p> <p style="background-image: initial; background-position: 0px center; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; border: 0px; margin: 0px 0px 20px; padding: 0px; vertical-align: baseline; font-variant-numeric: inherit; font-stretch: inherit; font-size: 16px; line-height: 1.8; font-family: "Microsoft YaHei", 黑體; color: rgb(14, 14, 14);"> <em style="background: 0px center; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit;">本文爲咖門原創,未經許可請勿轉載。</em></p> ' |
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meta_title | '推“親民系”罐裝產品,星巴克的“祖師爺”這樣玩精品咖啡_咖啡資訊_咖啡新聞_中國咖啡網' |
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meta_description | '事實上,如今美國社會對精品咖啡的認識已不算陌生。 之所以說畢茲咖啡(Peets)是星巴克的祖師爺,來源於一段往事(傳送門:這一次,星巴克的祖師爺出手了) 它是第二波咖啡浪潮的開創者,又通過對精品咖啡品牌樹墩城、知識分子的收購,奔向第三波咖啡浪潮之' |
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pageid | 1 |
params | array ( 'catid' => '2', ) |
parent | array ( 'id' => '2', 'pid' => '1', 'pids' => '0,1', 'name' => '咖啡資訊', 'dirname' => 'zixun', 'pdirname' => 'kafeixinwen/', 'child' => 1, 'childids' => '2,319,320,323', 'thumb' => '', 'show' => '1', 'setting' => array ( 'edit' => 1, 'disabled' => 0, 'getchild' => 1, 'linkurl' => '', 'urlrule' => 3, 'seo' => array ( 'list_title' => '咖啡資訊_咖啡咖啡圈最新最全的咖啡信息', 'list_keywords' => '', 'list_description' => '', ), 'template' => array ( 'pagesize' => 20, 'mpagesize' => 20, 'page' => 'page.html', 'list' => 'list.html', 'category' => 'category.html', 'search' => 'search.html', 'show' => 'show.html', ), 'cat_field' => '', 'module_field' => '', 'html' => 0, ), 'displayorder' => '0', 'acount' => '8227', 'namerule' => '{typedir}/{Y}{M}{D}{aid}.html', 'namerule2' => '{typedir}/list_{tid}_{page}.html', 'mid' => 'article', 'pcatpost' => 1, 'topid' => '1', 'domain' => '', 'catids' => array ( 0 => '2', 1 => '319', 2 => '320', 3 => '323', ), 'is_post' => 1, 'mobile_domain' => '', 'tid' => 1, 'url' => 'https://gafei.com/list-zixun.html', 'total' => 54, 'field' => array ( ), ) |
markid | 'module-article-2' |
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urlrule | '/views-96113-[page].html' |
fix_html_now_url | '' |
my_web_url | 'https://bestcoffee.gafei.com/views-96113' |
get | array ( 's' => 'article', 'c' => 'show', 'id' => '96113', 'm' => 'index', ) |
App.php | FCPATH/Fcms/Config/App.php |
Autoload.php | FCPATH/Fcms/Config/Autoload.php |
Cache.php | FCPATH/Fcms/Config/Cache.php |
Cache.php | FCPATH/Fcms/Library/Cache.php |
CodeIgniter.php | FCPATH/Fcms/Extend/CodeIgniter.php |
Constants.php | FCPATH/Fcms/Config/Constants.php |
Content.php | FCPATH/Fcms/Model/Content.php |
ContentSecurityPolicy.php | FCPATH/Fcms/Config/ContentSecurityPolicy.php |
Cookie.php | FCPATH/Fcms/Config/Cookie.php |
Database.php | FCPATH/Fcms/Config/Database.php |
Date.php | FCPATH/Fcms/Field/Date.php |
Exceptions.php | FCPATH/Fcms/Config/Exceptions.php |
Exceptions.php | FCPATH/Fcms/Extend/Exceptions.php |
Field.php | FCPATH/Fcms/Library/Field.php |
File.php | FCPATH/Fcms/Field/File.php |
Filters.php | FCPATH/Fcms/Config/Filters.php |
Helper.php | FCPATH/Fcms/Core/Helper.php |
Hooks.php | FCPATH/App/Bdts/Config/Hooks.php |
Hooks.php | FCPATH/Fcms/Core/Hooks.php |
Init.php | FCPATH/Fcms/Init.php |
Input.php | FCPATH/Fcms/Library/Input.php |
Kint.php | FCPATH/Fcms/Config/Kint.php |
Lang.php | FCPATH/Fcms/Library/Lang.php |
Logger.php | FCPATH/Fcms/Config/Logger.php |
Member.php | FCPATH/Fcms/Model/Member.php |
Model.php | FCPATH/Fcms/Core/Model.php |
Module.php | FCPATH/Fcms/Extend/Home/Module.php |
Modules.php | FCPATH/Fcms/Config/Modules.php |
Paths.php | FCPATH/Fcms/Config/Paths.php |
Phpcmf.php | FCPATH/Fcms/Core/Phpcmf.php |
Request.php | FCPATH/Fcms/Extend/Request.php |
Router.php | FCPATH/Fcms/Library/Router.php |
Router.php | FCPATH/My/Library/Router.php |
Routes.php | APPPATH/Config/Routes.php |
Routes.php | FCPATH/Fcms/Config/Routes.php |
Security.php | FCPATH/Fcms/Library/Security.php |
Seo.php | FCPATH/Fcms/Library/Seo.php |
Service.php | FCPATH/Fcms/Core/Service.php |
Services.php | FCPATH/Fcms/Config/Services.php |
Show.php | APPPATH/Controllers/Show.php |
Text.php | FCPATH/Fcms/Field/Text.php |
Textarea.php | FCPATH/Fcms/Field/Textarea.php |
Toolbar.php | FCPATH/Fcms/Config/Toolbar.php |
Ueditor.php | FCPATH/Fcms/Field/Ueditor.php |
UserAgents.php | FCPATH/Fcms/Config/UserAgents.php |
Version.php | FCPATH/My/Config/Version.php |
View.php | FCPATH/Fcms/Config/View.php |
View.php | FCPATH/Fcms/Core/View.php |
View.php | FCPATH/Fcms/Extend/View.php |
_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_1.htm.cache.php | /data/web/hk.gafei.com/xunruicms/cache/template/_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_1.htm.cache.php |
_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_2.htm.cache.php | /data/web/hk.gafei.com/xunruicms/cache/template/_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_2.htm.cache.php |
_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_show.html.cache.php | /data/web/hk.gafei.com/xunruicms/cache/template/_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_show.html.cache.php |
cache.php | /data/web/hk.gafei.com/xunruicms/cache/config/cache.php |
custom.php | /data/web/hk.gafei.com/xunruicms/config/custom.php |
database.php | /data/web/hk.gafei.com/xunruicms/config/database.php |
domain_app.php | /data/web/hk.gafei.com/xunruicms/cache/config/domain_app.php |
domain_client.php | /data/web/hk.gafei.com/xunruicms/cache/config/domain_client.php |
hooks.php | /data/web/hk.gafei.com/xunruicms/config/hooks.php |
index.php | /data/web/hk.gafei.com/hk/index.php |
lang.php | /data/web/hk.gafei.com/hk/api/language/zh-cn/lang.php |
memcached.php | /data/web/hk.gafei.com/xunruicms/config/memcached.php |
redis.php | /data/web/hk.gafei.com/xunruicms/config/redis.php |
rewrite.php | /data/web/hk.gafei.com/xunruicms/config/rewrite.php |
site.php | /data/web/hk.gafei.com/xunruicms/cache/config/site.php |
system.php | /data/web/hk.gafei.com/xunruicms/cache/config/system.php |
AutoloadConfig.php | SYSTEMPATH/Config/AutoloadConfig.php |
Autoloader.php | SYSTEMPATH/Autoloader/Autoloader.php |
BaseBuilder.php | SYSTEMPATH/Database/BaseBuilder.php |
BaseCollector.php | SYSTEMPATH/Debug/Toolbar/Collectors/BaseCollector.php |
BaseConfig.php | SYSTEMPATH/Config/BaseConfig.php |
BaseConnection.php | SYSTEMPATH/Database/BaseConnection.php |
BaseHandler.php | SYSTEMPATH/Cache/Handlers/BaseHandler.php |
BaseResult.php | SYSTEMPATH/Database/BaseResult.php |
BaseService.php | SYSTEMPATH/Config/BaseService.php |
Builder.php | SYSTEMPATH/Database/MySQLi/Builder.php |
CacheFactory.php | SYSTEMPATH/Cache/CacheFactory.php |
CacheInterface.php | SYSTEMPATH/Cache/CacheInterface.php |
CliRenderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/CliRenderer.php |
CloneableCookieInterface.php | SYSTEMPATH/Cookie/CloneableCookieInterface.php |
CodeIgniter.php | SYSTEMPATH/CodeIgniter.php |
Common.php | SYSTEMPATH/Common.php |
Config.php | SYSTEMPATH/Config/Config.php |
Config.php | SYSTEMPATH/Database/Config.php |
Connection.php | SYSTEMPATH/Database/MySQLi/Connection.php |
ConnectionInterface.php | SYSTEMPATH/Database/ConnectionInterface.php |
ContentSecurityPolicy.php | SYSTEMPATH/HTTP/ContentSecurityPolicy.php |
Controller.php | SYSTEMPATH/Controller.php |
Cookie.php | SYSTEMPATH/Cookie/Cookie.php |
CookieInterface.php | SYSTEMPATH/Cookie/CookieInterface.php |
CookieStore.php | SYSTEMPATH/Cookie/CookieStore.php |
Database.php | SYSTEMPATH/Database/Database.php |
Database.php | SYSTEMPATH/Debug/Toolbar/Collectors/Database.php |
DebugToolbar.php | SYSTEMPATH/Filters/DebugToolbar.php |
DotEnv.php | SYSTEMPATH/Config/DotEnv.php |
Escaper.php | SYSTEMPATH/ThirdParty/Escaper/Escaper.php |
Events.php | SYSTEMPATH/Debug/Toolbar/Collectors/Events.php |
Events.php | SYSTEMPATH/Events/Events.php |
Exceptions.php | SYSTEMPATH/Debug/Exceptions.php |
Factories.php | SYSTEMPATH/Config/Factories.php |
Factory.php | SYSTEMPATH/Config/Factory.php |
FileLocator.php | SYSTEMPATH/Autoloader/FileLocator.php |
Files.php | SYSTEMPATH/Debug/Toolbar/Collectors/Files.php |
FilterInterface.php | SYSTEMPATH/Filters/FilterInterface.php |
Filters.php | SYSTEMPATH/Filters/Filters.php |
Header.php | SYSTEMPATH/HTTP/Header.php |
IncomingRequest.php | SYSTEMPATH/HTTP/IncomingRequest.php |
Kint.php | SYSTEMPATH/ThirdParty/Kint/Kint.php |
Logger.php | SYSTEMPATH/Log/Logger.php |
LoggerInterface.php | SYSTEMPATH/ThirdParty/PSR/Log/LoggerInterface.php |
Logs.php | SYSTEMPATH/Debug/Toolbar/Collectors/Logs.php |
Message.php | SYSTEMPATH/HTTP/Message.php |
MessageInterface.php | SYSTEMPATH/HTTP/MessageInterface.php |
MessageTrait.php | SYSTEMPATH/HTTP/MessageTrait.php |
Modules.php | SYSTEMPATH/Modules/Modules.php |
Query.php | SYSTEMPATH/Database/Query.php |
QueryInterface.php | SYSTEMPATH/Database/QueryInterface.php |
RedisHandler.php | SYSTEMPATH/Cache/Handlers/RedisHandler.php |
Renderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/Renderer.php |
RendererInterface.php | SYSTEMPATH/View/RendererInterface.php |
Request.php | SYSTEMPATH/HTTP/Request.php |
RequestInterface.php | SYSTEMPATH/HTTP/RequestInterface.php |
RequestTrait.php | SYSTEMPATH/HTTP/RequestTrait.php |
Response.php | SYSTEMPATH/HTTP/Response.php |
ResponseInterface.php | SYSTEMPATH/HTTP/ResponseInterface.php |
ResponseTrait.php | SYSTEMPATH/API/ResponseTrait.php |
ResponseTrait.php | SYSTEMPATH/HTTP/ResponseTrait.php |
Result.php | SYSTEMPATH/Database/MySQLi/Result.php |
ResultInterface.php | SYSTEMPATH/Database/ResultInterface.php |
RichRenderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/RichRenderer.php |
RouteCollection.php | SYSTEMPATH/Router/RouteCollection.php |
RouteCollectionInterface.php | SYSTEMPATH/Router/RouteCollectionInterface.php |
Router.php | SYSTEMPATH/Router/Router.php |
RouterInterface.php | SYSTEMPATH/Router/RouterInterface.php |
Routes.php | SYSTEMPATH/Config/Routes.php |
Routes.php | SYSTEMPATH/Debug/Toolbar/Collectors/Routes.php |
Services.php | SYSTEMPATH/Config/Services.php |
TextRenderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/TextRenderer.php |
Timer.php | SYSTEMPATH/Debug/Timer.php |
Timers.php | SYSTEMPATH/Debug/Toolbar/Collectors/Timers.php |
Toolbar.php | SYSTEMPATH/Debug/Toolbar.php |
URI.php | SYSTEMPATH/HTTP/URI.php |
UserAgent.php | SYSTEMPATH/HTTP/UserAgent.php |
Utils.php | SYSTEMPATH/ThirdParty/Kint/Utils.php |
View.php | SYSTEMPATH/Config/View.php |
View.php | SYSTEMPATH/View/View.php |
Views.php | SYSTEMPATH/Debug/Toolbar/Collectors/Views.php |
init.php | SYSTEMPATH/ThirdParty/Kint/init.php |
init_helpers.php | SYSTEMPATH/ThirdParty/Kint/init_helpers.php |
url_helper.php | SYSTEMPATH/Helpers/url_helper.php |
Directory: | |
Controller: | \Phpcmf\Controllers\Show |
Method: | index |
Params: | 0 / 0 |
Method | Route | Handler |
---|---|---|
GET | / | \Phpcmf\Controllers\Show::index |
HEAD | / | \Phpcmf\Controllers\Show::index |
POST | / | \Phpcmf\Controllers\Show::index |
PUT | / | \Phpcmf\Controllers\Show::index |
DELETE | / | \Phpcmf\Controllers\Show::index |
OPTIONS | / | \Phpcmf\Controllers\Show::index |
TRACE | / | \Phpcmf\Controllers\Show::index |
CONNECT | / | \Phpcmf\Controllers\Show::index |
CLI | migrations/([^/]+)/([^/]+) | \CodeIgniter\Commands\MigrationsCommand::$1/$2 |
CLI | migrations/([^/]+) | \CodeIgniter\Commands\MigrationsCommand::$1 |
CLI | migrations | \CodeIgniter\Commands\MigrationsCommand::index |
CLI | ci(.*) | \CodeIgniter\CLI\CommandRunner::index/$1 |
CLI | / | \Phpcmf\Controllers\Show::index |
Time | Event Name | Times Called |
---|---|---|
6.04 ms | pre_system | 1 |
0.10 ms | dbquery | 9 |
Action | Datetime | Status | Method | URL | Content-Type | Is AJAX? |
---|---|---|---|---|---|---|
2025-07-10 14:03:10 | 200 | GET | https://112006111.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:03:09 | 200 | GET | https://makecoffee.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:03:08 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:03:07 | 200 | GET | https://bestcoffee.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:03:04 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:03:02 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:03:01 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:59 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:58 | 200 | GET | https://bak.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:56 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:55 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:54 | 200 | GET | https://bestcoffee.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:52 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:51 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:50 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:48 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:47 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:45 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:43 | 200 | GET | https://cno.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
2025-07-10 14:02:42 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No |
Session doesn't seem to be active.
s | article |
c | show |
id | 96113 |
m | index |
User-Agent | Mozilla/5.0 (compatible; SemrushBot/7~bl; +http://www.semrush.com/bot.html) |
Connection | close |
Accept-Encoding | gzip,deflate |
Accept | text/html, application/rss+xml, application/atom+xml, text/xml, text/rss+xml, application/xhtml+xml |
Host | bestcoffee.gafei.com |
User-Agent | Mozilla/5.0 (compatible; SemrushBot/7~bl; +http://www.semrush.com/bot.html) |
Connection | close |
Accept-Encoding | gzip,deflate |
Accept | text/html, application/rss+xml, application/atom+xml, text/xml, text/rss+xml, application/xhtml+xml |
Host | bestcoffee.gafei.com |
CodeIgniter Version: | 4.1.4 |
PHP Version: | 8.0.25 |
PHP SAPI: | fpm-fcgi |
Environment: | development |
Base URL: | https://bestcoffee.gafei.com/ |
Timezone: | PRC |
Locale: | en |
Content Security Policy Enabled: | No |